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The sudden death of Mixer underlines how critical a far-reaching streaming platform is to Microsoft’s cloud gaming ambitionsJune 24, 2020Microsoft is sunsetting its streaming platform Mixer and transitioning its streamers and audience to Facebook Gaming as part of a new partnership. The service originally launched in January 2016 as Beam, but was acquired by Microsoft and renamed Mixer in 2017. It will shut down on July 22.
Amazon’s first big-budget game Crucible saw a muted launch, but can a slow-burner succeed in a market of record-breaking peaks and multi-million-dollar influencer campaigns?May 28, 2020Crucible is a free-to-play sci-fi hero shooter/multiplayer online battle arena (MOBA) hybrid developed by Amazon subsidiary studio Relentless.
Animal Crossing: Pocket Camp downloads flourish on the back of COVID-19 and the Switch offeringMay 19, 2020In March, Nintendo’s Animal Crossing: Pocket Camp (ACPC) saw its best month for global downloads since its launch in 2017, at 2.7 million across Apple App Store and Google Play Store according to Priori Data.
Niantic’s rapid response to lockdown threat cements a robust H1 2020 for Pokémon GOMay 11, 2020Pokémon GO appears largely untouched by the COVID-19-induced lockdown so far, with healthy net revenue and continuous growth throughout 1Q20.
Games-related M&A Q1 2020: Acquisitions fall as Chinese tech giants seek to diversify revenue streamsMay 06, 2020There was a broad reduction in games-related acquisitions and funding rounds in Q1, which was largely fuelled by declining activity in China. The mobile games segment remained strong and represented the majority of deals, underlining the state of the global games market as mobile-first.
Facebook Launches Facebook Gaming Mobile App to Compete with Streaming GiantsApril 21, 2020On Monday 20th April, Facebook launched its Facebook Gaming mobile app on the Google Play Store. The app is primarily designed for streaming and watching live gameplay.
Amazon confirms cloud gaming service Project Tempo could be delayed into 2021April 07, 2020Amazon is well-positioned to launch a cloud gaming service. The company was the first to really invest in the cloud computing industry, and has played a crucial role in its shaping.
Plague Inc. the most-downloaded premium app in Italy and USA amidst coronavirus outbreakMarch 16, 2020Ndemic Creations’ strategy simulation game Plague Inc. challenges players to spread a deadly virus across the globe. It recently became the top-ranking paid app in both the USA and Italy.
Battle royale year-on-year: PUBG Mobile and Free Fire flourished in the global market in 2019February 24, 2020Tencent’s PUBG Mobile and Garena’s Free Fire were the clear success stories of the battle royale scene last year. According to Priori Data, these titles saw year-on-year growth of 436% and 280% respectively, whilst Epic Games’ Fortnite declined by 30%, and NetEase’s Knives Out by 13%. The sustained success of PUBG Mobile and Free Fire is a result of them establishing dedicated fan-bases in territories such as India, Brazil and Southeast Asia.
Dragon Quest Walk the most successful location-based augmented reality title since Pokémon GOFebruary 12, 2020Square Enix’s mobile title Dragon Quest Walk generated upwards of $112m in net revenue in Q4 2019, according to Priori Data. It is only available in Japan, and provides credible competition for Pokémon GO in the region based on the strength of the Dragon Quest IP.
Tencent’s international mobile games business eclipses NetEase for the first timeJanuary 30, 20202019 saw the major Chinese companies truly establish themselves as competitors in the global market. According to Priori Data, Tencent saw international mobile games market growth of 278% in 2019, out-performing domestic rival NetEase.
Epic Games’ attempt to go fee-free on Google Play indicates disappointing Android performanceDecember 17, 2019In December 2019, Epic submitted Fortnite to be listed on the Play Store, on the condition that it could use its own payment platform and be exempt from Google’s 30 percent fee. Its submission was rejected by Google, who stated that it expects all developers to participate under the same terms.
Battle Royale in Q3: Game for Peace dwarfs its competitors as Fortnite on iOS decays for fourth consecutive quarterOctober 31, 2019Following its strongest quarter in Q2, the mobile battle royale segment outside of mainland China is showing signs of weariness. Both Fortnite and Knives Out declined quarter-on-quarter by -26% and -16% respectively. PUBG Mobile and Garena Free Fire – titles which are fuelled by less developed mobile games markets such as India and Brazil - grew at quite sedate rates of 3% and 10% respectively quarter-over-quarter.
Riot Games Lays Out Long Term Growth StrategyOctober 24, 2019During Riot Games’ League of Legends 10th anniversary celebratory stream, the company announced an unexpectedly large roster of new games and its expansion strategy for at least the next 3-5 years. For a company that has been built and focused on one title for a decade – albeit one that has generated $20 billion in revenues according to the company - this marks a major gear change in its ambitions.
NetEase drives business in Japan while Tencent builds presence in emerging games marketsSeptember 11, 2019The lucrative and established Japanese mobile games market is difficult to crack; partially due to the audience preference for domestic titles and publishers. NetEase, however, has recently found success there with a handful of standout titles, whilst Chinese competitor Tencent is nowhere to be found.
The “Lite” experience: Tencent and PUBG Corp. seek to capitalize on under-served emerging games markets with low-spec offeringsSeptember 02, 2019Tencent’s PUBG Mobile Lite, which is optimized for lower-end smartphones with limited storage, has been in testing in Brazil and the Philippines since late 2018. It was rolled out to further territories in July, including India, where it quickly topped the app download charts.
Top-performing mobile games publishers for July 2019August 13, 2019Tencent maintains its dominance as the highest-performing mobile games publisher according to Priori Data, with $256.8m in net revenue for July. The international version of PUBG Mobile represented $61.9m of this, demonstrating the benefits of Tencent’s recent push into overseas markets following the freeze on games approvals in China.
Playrix generates upwards of $2.3b in app store net revenue since 2016July 31, 2019Playrix was the sixth highest-grossing mobile games publisher in Q2 2019, and one of only three European companies to make the top 10, alongside King and Supercell. According to Priori Data, the Russian developer has generated upwards of $2.3b in net revenue since 2016 through its catalogue of free-to-play mobile titles.
Coin Master net revenue grows 833% year-on-year as Moon Active steps up its monetisation gameJuly 18, 2019Coin Master, published by Israeli company Moon Active, has long been disrupting the social casino scene by offering a multi-layered, social experience. According to Priori Data, it has generated $197.5m in net revenue so far this year, with no signs of letting up. No other title in this genre has come close to Coin Master’s success, which is fuelled by Western markets. The USA, the UK and Germany combined account for 85% of net revenue – with the USA alone generating $116m year-to-date; a 59% overall share.
E3 2019: Mobile games afforded increasing coverage from AAA-publishers, whilst Nintendo prioritises SwitchJune 20, 2019Despite the persistent Western aversion to mobile play amongst hardcore gamers, popular franchises continue to make their way to smartphones and AAA-publishers seem increasingly committed to the platform. The focus is on taking established IPs to mobile rather than creating entirely new brands; typically in tandem with a significant console or PC release to boost initial interest.