Monetising Mobile: Strategic Content Trends and Best Practices
December 30, 2013
The fast growing smartphone and tablet installed base, which reached more than 2bn helped grow mobile content revenues in 2013. Games remains in the lead but, Social and Communications apps have been among the fastest growing. Mobile music revenues have returned to growth, reigniting interest from players across the mobile value chain. This report analyses the best practices for media companies, operators and device manufacturers to make the most out of mobile media.