Ken Park specializes in TV set research and in managing analysts for desktop monitor, notebook and tablet, smartphone, and digital signage in the Asia Pacific region. He draws from years of industry experiences which range from engineering to marketing and sales, adding market insights from his research experiences.
Ken joined the company in November 2014, when Omdia acquired DisplaySearch, a leader in primary research and forecasting on the global display market. At DisplaySearch, he served as a senior analyst in charge of TVs, desktop monitors, public displays, as well as notebook PCs and tablets. Before DisplaySearch, Ken was in marketing and sales in the visual display division at Samsung Electronics. In that position, he directed demand forecasting, sales strategic planning, pricing, product planning, supply chain management, competitive analysis, and marketing communications, contributing its achievement of the number one market share.
Prior to that, Ken was a software engineer at Samsung where he developed digital TV applications and learned mass production manufacturing processes. He has a bachelor's degree in computer science from Kookmin University in Seoul, Korea.