Market Insight

China National Day TV Sales Highlights 2019

October 15, 2019  | Subscribers Only

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The China National Golden Week Holiday has just concluded, and the results continue a string of disappointing holiday sales performances. Total units were down 8% Y/Y, and revenues down 13% Y/Y due to price erosion for the two weeks leading up to the holiday period. Please download the attached presentation for a full analysis.

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