Market Insight

Orange eyes mobile banking offerings for new revenue growth

February 01, 2019  | Subscribers Only

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With 10 years’ experience in developing mobile money servicesin Africa, Orange further expanded its mobile financial services to include banking offerings in Q3 2017 by its acquisition of a 65% stake in Groupama Banque. According to Orange Bank, it reached 200,000 customers in Q3 2018 - a year after its official launch in France. Although being a telecom operator gives Orange advantages to develop banking services, challenges and competition still lie ahead.


  • Orange's mobile finance offerings

In this report:

  • Developing mobile finance services is vital to ensure Orange’s position in the market
  • Orange Bank VS. Neo banks: addresses wider segments but lacks a selling point
  • Orange Bank VS. traditional banks: becoming the primary choice for customers is still a challenge

List of tables and charts:

  • Orange mobile customers in Europe (000s)

Number of pages: 4

Number of tables and charts: 1


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