Market Insight

MWC18: What the C-level service provider suite says about 5G

March 09, 2018  | Subscribers Only

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As usual at this time of year, I did my pilgrimage to Barcelona’s Mobile World Congress, which according to the GSMA was attended by 107,000 people—1,000 fewer than last year. Was this due to the cold front that hit the entire European region all the way to the south? Many people did not manage to land in Barcelona due to flight cancellations. Meanwhile, this event is branded as the world’s largest of its kind, at least in the not-so-vibrant mobile industry. To provide some perspective, I like to remind people that founder and CEO Marc Benioff brought 170,000 people to the Dreamforce event in San Francisco last year; that is one-fifth of the city’s population, and cruise ships were provided to address insufficient hotel room supply. More importantly, I conducted my usual C-level service provider tour, a mix of formal and informal discussions. Some were scheduled, and others were just on the run. And, of course, it was all about 5G. Clients, please log in to view the full content.

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