Developing beyond interoperability is the key for mobile money growth in Tanzania

June 07, 2017  | Subscribers Only

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Vodacom launched Tanzania’s first mobile money service M-Pesa in 2008, following the successful launch with Safaricom in Kenya in 2007. Other mobile operators in Tanzania took a while to follow Vodacom’s lead, with the launch of Airtel Money in 2011 and Tigo Pesa in 2014. Now, after 10 years of mobile money activity driving financial service inclusion in East Africa, this report analyses key factors behind Tanzania’s mobile money development.


  • Tanzania’s mobile market growth creates opportunities for mobile money
  • Interoperability is crucial for mobile money to scale but not enough
  • Operators’ mobile money services face challenges but also opportunities in Tanzania

In this report:

  • Tanzania’s mobile market
  • Tanzania’s mobile money market
  • The advantages and disadvantages of mobile money interoperability
  • The challenges and opportunities of mobile money services in Tanzania

List of tables and charts:

  • Tanzania: mobile money subscriptions (000s)
  • Tanzania mobile and mobile data subscriptions (000s)
  • Tanzania: mobile money subscriptions of total mobile subscriptions Q1 2017

Number of pages: 4

Number of tables and charts: 3

Africa Tanzania
Research by Market
Mobile & Telecom
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