Wearable Technology Consumer Survey - 2014

July 31, 2014  | Subscribers Only

Shane Walker Shane Walker Principal Analyst, Medical Technology
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Based on current coverage of wearable technology from IHS, which includes over 160 suppliers and 25 product types across five key application areas, we know the market is already driving nearly $10 billion in OEM revenue annually. IHS also forecasts strong growth through the next five years based on trends for long-standing product categories, but how much of an impact can be expected from relatively new categories such as smart glasses and smart watches? What do consumers actually think about these devices, and are they willing to take action and acquire them? This report will answer those questions and many others, providing insight into consumer awareness and desire for medical-related wearables, sports and fitness monitoring, as well as new headwear and wrist-worn devices that are now beginning to enter the market.

This study provides analysis of consumer adoption and awareness of wearable technology in the United States, the United Kingdom and China, serving as a guide to forecasting the market in the near-term. With 400 respondents in each country, a high level of confidence can be placed on the feedback. IHS pairs this consumer generated data with that of our highly detailed vendor and channel data to provide a complete view of the market today. 

  • Executive Summary
  • Chapter One – Introduction, scope and methodology  
    • •   Introduction      
    • •   Scope                
    • •   Methodology    
    • •   Report content
  • Chapter Two – Respondent demographics and current device usage
    • •   Introduction                     
    • •   Use of electronic devices to monitor health
    • •   Smartphone ownership
  • Chapter Three – Sports and fitness monitoring             
    • •   Introduction      
    • •   Activity levels (duration, frequency and type)
    • •   Metrics captured
    • •   Monitoring device ownership and usage
    • •   Future monitoring device purchase considerations
    • •   Sports monitoring device price sensitivity
    • •   Health club membership  
  • Chapter Four – Other wearable technology
    • •   Introduction      
    • •   Wearable technology device familiarity
  • Chapter Five – Wearable technology market overview  
    • •   Introduction      
    • •   Sports, fitness and activity monitors
    • •   Other wearable technology
  • Appendix 1 – List of figures

Shane Walker

Principal Analyst, Medical Technology

Shane Walker focuses primarily on medical devices and healthcare I.T. His current medical technology coverage areas include software and storage related to patient management and care coordination, virtual care provision, and emerging technologies being developed for diagnostic and therapeutic applications.

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